Launching an outbound telemarketing campaign is no small undertaking, but these 7 topics will greatly help to increase your campaign’s success and make the whole process more efficient and much less painful.
1. Finding the right sales talent.
Any business seeking to launch an outbound sales campaign needs to figure out how they will find good salespeople and whether they will hire them to be in-house employees, freelancers, or outsourced telemarketing services.
- Hiring in-house gives the business more control over the sales process, but costs far more than outsourcing and requires a much bigger commitment.
- Hiring outbound telemarketing companies has less overhead cost and commitment than bringing an employee on fulltime, and provides the added benefit of managing the campaign; they hire, train and oversee the sales team, and provide reporting metrics. However, telemarketing agencies do not generally provide as much control over the sales process as hiring someone directly, and they aren’t held liable for compliance.
- Hiring a freelancer provides a balanced approach between hiring in-house and hiring telemarketing firms. The costs are much less, and you can have far more control over the sales process (if managed correctly). The other factors to consider such as vetting, training, the sales process, compliance, data, and security are covered in more length in this article.
Overpass is your solution for building your remote phone sales team. From a small team of 5 up to as many agents as you need, Overpass gives you the control and transparency that you need, in an easy to use platform. Learn more about Overpass below.
Welcome to part 3 of the Overpass series on sales scripts. In our last two installments, we provided an overview of sales scripts, and shared information on sales script conception and process. Now, let's get to what is involved in actually writing the script.
Topics: Sales Process
Sales Scripts - Conception and Process
Welcome back to our series on sales scripts. In part one, we talked about how old fashioned sales scripts simply talked at prospects while modern sales scripts are about talking with prospects. Today we will go into how your script should fit into your sales process and campaign. Your sales team deserves it.
Because we want to help businesses and phone reps come together, here are some tips to tighten up your Overpass profile and give yourself the best shot at landing the perfect job.
The biggest part of closing any sale is overcoming objections raised by prospects. Here, we talk about the objection cycle. Using this method you can address the prospect’s concerns, move the sales conversation forward, and close the sale.
Whether you’re running a new venture or you’re a business veteran, building and running an inside sales team can be immensely rewarding. Here are some ideas to help you identify your goals, set expectations appropriately, and optimize your team’s performance. Understanding the process of your campaign is vitally important to managing your team.